SendX Blog - Email Marketing & Growth

Account-Based Marketing (ABM) is a strategic approach that focuses on creating personalized experiences for high-value accounts. It is a tailored approach that aligns sales and marketing efforts to

Black Friday is the busiest shopping day of the year and a great opportunity for businesses to drive sales and generate revenue. Email marketing is an effective tool for connecting with customers and

The digital landscape offers businesses a wide range of marketing techniques and tools. From social media marketing to search engine optimization (SEO), even small enterprises have the potential to

Email is one of the most commonly used forms of communication in the modern world. It is one of the best ways to communicate with our friends, family, and colleagues.

Several consultancy groups and essays have predicted email’s demise in favor of social media and flashy messaging apps. But a decade later, email is still going strong.

Many ambitious business owners will have at least one eye on international expansion, aiming to reach new consumers, diversify their income streams, and build a truly global brand. If your business

Our current marketing landscape offers a variety of tools. Email marketing has been a feature for a couple of decades now, yet it can still be effective. Even as many brands focus on social media and

It can be a lot of fun to design emails! It takes imagination and creativity to plan an email campaign. However, there are a lot of technical considerations that must be taken into account when

Even after centuries since it was first used, the term “P.S.” is still found in many letters today.

Every business finds out ways to keep customers happy and assured. Ecommerce sites use order confirmation email messages to win over their customers. These messages are sent to inform customers about

In elementary economics, there is a term that you may have likely heard of before. It is called complementary products. These are products that consumers can also purchase in addition to the initial

Data is a powerful ally when it comes to making strategic decisions. From knowing what type of email marketing content works well to planning campaigns to keep subscribers engaged at every step of

Email marketing has come a long way. Several tools and software in the market let marketers be creative and give customers a gratifying experience.

It’s not uncommon for marketers to take a one-size-fits-all approach to email marketing or choose to put it on the backburner in favor of other avenues. Email isn’t usually the first thing on a

Email marketing is one of the oldest digital marketing methods. It is still popular and effective.  The success or failure of any email marketing campaign depends on whether the email gets opened or

Did you know that there are 4.26 billion email users worldwide? That's almost double the number of people on Facebook and triple the number of Instagram profiles. Who would have thought that

According to data, marketers who use segmented email campaigns saw an increase of 760% in the brand’s revenue. Additionally, brands that focus on adding value through their newsletters and have a

In 2023, the email address is the #1 chased a piece of data about us. It's hard to imagine an online presence without it, as over 4.26 billion email users send almost 13.2 billion every second.

Did you know that one of the top reasons for emails going to spam is that email authentication fails?

Admissions departments around the globe are now more sophisticated and agile than ever when it comes to email marketing to potential students. Our world in higher education is always changing, thanks

If you're a real estate agent, then you know that marketing is key to your success. It's not enough to just list a few homes on the market and wait for the phone to ring. You need to have a solid

Introduction  Email Marketing is one of the most effective and affordable online marketing strategies to promote your brand. According to the Content Marketing Institute, about 87% of B2B marketers

The need for email marketing in the world of marketing cannot be overemphasized. 

Newsletters have the potential to be a powerful marketing channel – so before you hit ‘send’, take a look at these winning tactics. From the Business of Fashion’s daily briefings to a regular dose of