Meera R | October 7th, 2021

How And For Whom Does An Automation Work

A Quick Guide To Automation and Its Uses.

SendX allows you to create automations to truly turn your marketing efforts into autopilot mode. Automations are simple rules made up of Triggers and Actions that allow you to perform specific activities within SendX.

Some of these activities include:

  • Starting a drip sequence on a successful lead capture.

  • Addition of a tag on successful lead capture.

  • Stopping a drip upon receiving a reply.

How does an automation work?

An automation typically consists of two set of rules.

  1. The first set of rules, called the Trigger, specifies a specific activity that, when it occurs, makes a second activity happen.

2.The second set of rules is called the Action, which is the resultant activity you want to happen after the trigger occurs.

For Whom Does An Automation Work?

Automation is great for business owners and organizations who want to leverage automated marketing campaigns to make sales, and keep their audience engaged.

You cannot truly scale an online business without using automations. If you manage multiple lists, drip sequences, and use tags and segmentations, automations are essential for connecting everything seamlessly.


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