“Email marketing is dead!” That’s what some marketers would say. The pace of technology’s innovation as well as the number of resources that are available to marketers today is extraordinary. Table

Customers today have a wide range of options for contacting your business. From social media, live chat, phone calls, SMS, and many others. However, email remains the most popular way for customers

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Source: unsplash.com Email campaigns are the first digital marketing format, but longevity doesn’t make the strategy any less vital or relevant in 2020. On the contrary, emails still dominate the

Tourism is one of the largest industries across the world. In 2019, the American travel and tourism industry alone contributed around 580.7 billion US dollars to the global economy. But with the

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No matter how much you want to deny it, one of the best marketing campaigns around is still your stale, old email marketing. Despite all the assumptions that email marketing is dead, this classic

While using email segmentation to play the “long game” (i.e., drip sequences to build a relationship with your audience) is vital to the ongoing success of your business, you also need to know how to

A lot of businesses often overlook email marketing because well, who uses email when you can go on Instagram, Facebook, or Twitter? However, it may be not true and by putting effort into email

If you’re building a strong online presence for your business, you can generate sales in many ways, from using PPC ads to sending promotional emails. Many eCommerce companies and other businesses

For businesses one of the most confusing parts is how to stay in touch with the potential customers, that is follow up. The initial phase of contact is easy, but executing a perfect follow up

Saying Thank You matters a lot whether you say it to your boss, your colleagues, your clients, or your friends, it’s a gesture of gratitude. A Thank You page is known as the page where subscribers

Personalized email campaigns work much better than generic ones. That’s because they simply work for both sides—you and your prospective buyers. One-to-one email campaigns can boost sales, maximize

Our domain ‘sendx.io’ was set up 4 years ago and we have been using GSuite to communicate within the team. We would never expect our emails to land in the spam box… We have been in the email

In email marketing campaigns, you don’t always get what you see. The point is that there are different email providers that people use, such as Yahoo, Outlook, or Gmail, and this can make the emails

We are so used to browsers, apps, and software that requires our location. Being as lazy as we are, we often do not even care about why a calculator needs our location. It is easier to press accept

A consumer journey in 2024 looks more complicated and diverse than ever before – your customers can reach you in a number of ways, through a multitude of channels, and they expect top-notch service

When we talk about SEO and overall digital marketing, email is often neglected as a tool. Although email marketing and SEO can be used as individual strategies, marketers can blend them together in a

We live in an era of big data so professionals from different areas use data all the time, and email marketers are no exception. There are many tools that enable marketers to accurately measure the

English remains the linguistic common ground with 1.75 billion speakers worldwide. Still, when you fail to target the rest 5.5 billion people, you’re risking losing a whopping audience. In the US

Businesses have switched to work from home mode and are expected to maintain the same level of productivity and efficiency. Managing work remotely has its hurdles, but remote work is not without its

No matter what your business, attracting new customers is crucial to success. But, keeping a steady flow of leads rolling in isn’t always easy. That’s why so many brands not only like referrals but

There are 450+ email marketing platforms in the world right now. But not every one of them is suited for an enterprise. What is an enterprise email marketing software? An enterprise email marketing

Whether you want it or not, one day, some people who joined your email list will unsubscribe. On one hand, it hurts to lose any number of users. But on the other hand, your list gets self-cleaned,

We live in an era in which marketers are becoming more and more technical, and with that comes the need to build a marketing tech stack (email marketing software included) that puts the business in

If done right, email marketing can be one of the most cost-effective and conversion-rich forms of digital marketing. However, attaining these results isn’t always easy. To get the best results

Morty was a beginner in email marketing. His browser history never had an entry about email deliverability. All of his focus was on dashing templates or quirky subject lines. Then Morty saw a drop in

Statistics that help you make the best-informed decision on why to go for email marketing Table of Contents The Case for Email Marketing As marketers, we often have to make complex choices, and are