SendX Blog - Email Marketing & Growth

We live in an era in which marketers are becoming more and more technical, and with that comes the need to build a marketing tech stack (email marketing software included) that puts the business in

If done right, email marketing can be one of the most cost-effective and conversion-rich forms of digital marketing. However, attaining these results isn’t always easy. To get the best results

Morty was a beginner in email marketing. His browser history never had an entry about email deliverability. All of his focus was on dashing templates or quirky subject lines. Then Morty saw a drop in

Statistics that help you make the best-informed decision on why to go for email marketing Table of Contents The Case for Email Marketing As marketers, we often have to make complex choices, and are

Serious email marketers know the importance of a strong foundation. They don’t work on subject lines, CTAs, fancy templates unless they are sure that whatever they send will actually land into

If you see a drop in the open- and click-through rates of your emails, see an increase in bounce rate, or find out that your emails are not getting delivered to people on Yahoo or Gmail or any other

Apparently, there’s no longer any such thing as “gut feel” in business, marketing or picking the next destination for a vacation. We all rely on data, analytics & colourful graphs. Thank God we made

Email marketing sometimes gets a bad rep. It is often confused with writing emails that start with, ‘I want to thank you for your patronage to our esteemed and leading company… zzz…’ Or emails that

Your customers open their email. They see an inundation of email marketing and their fingers are flying, sending the emails straight to junk, left, right and center without even opening them. But

Need for sophisticated yet easy to use Remote Working Tools in 2023 Until two years ago, remote working was considered a privilege restricted only to an elite few. But ever since the beginning of the

According to a Forrester report, digital marketing spend will reach $146 billion by 2023, growing at a 9% compound annual growth rate (CAGR). Online marketing is that Marvel superhero that took its

You can’t just create a great product & pray that people will get out their credit cards to buy it. Here is what you do: You make people aware of your product, state the problems it can solve, tell

Affiliate marketing is a huge and consistently growing business. In 2017, Statista estimated that the total spending through affiliate marketing in the U.S. reached $5.37 billion. This year, the

In this in-depth email list segmentation guide, you are going to learn all you need to know about email segmentation. I will talk about the email segmentation basics and the importance of segmenting

Before we start I want to clarify that I know that the right name is Typeface and that Font is used when we give certain Typeface characteristics as size, weight, kerning, and so on. But this is not

Sending bulk emails and trying to get them into inboxes can feel like this:

Timing > List size?

I don’t know anybody who wants to buy a car, wakes up in the morning, gets ready and says “I think I’m going to go into a car showroom today and spend some time.” They first get online and visit

What did you miss? Let me tell you what you missed while you were busy segmenting but God of email marketing was sharing tips - you can send the same email to everyone and it won’t be a sin. Instead,

If your choice of drug is surprise bills, go away. If not, take a seat and let’s read this email marketing pricing guide, top to bottom. This guide is not about the cheapest services available but

Table of Contents What’s your type, huh? Sharing user-generated content Driving Organic Views to Website Promoting Listings from your platform Curating content from outside sources Focused on an

There are many social media platforms these days and the number of people on these social media platforms is also growing. But their attention span is decreasing. The content is increasing and thus

You have to be living in a cave to not know what a GIF is. A Short, flashy, continuous, soundless animation. Usually silly, but used to express a situation, mood, or tell instructions. That’s a GIF.