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Mailchimp alternatives
Trevor HatfieldJul 25, 2024 7:00:00 AM9 min read

Top Mailchimp Alternatives for Gambling, iGaming, and Casinos

If you operate in the gambling, iGaming, or casino industry, you've likely experienced the frustration of having your Mailchimp account shut down without warning. Mailchimp's strict policies often lead to the suspension of accounts in these verticals, even when you're following best practices.

This is a major problem, as email marketing is a critical channel for driving growth and revenue in these fast-paced, competitive industries. Losing access to your email list and campaign history can be devastating.

Fortunately, there are several Mailchimp alternatives that welcome gambling and iGaming companies with open arms. These platforms understand the unique challenges you face and are designed to help you succeed while staying compliant.

In this guide, we'll explore some of the best Mailchimp alternatives for gambling and casino operators, focusing on key factors like deliverability, high-volume sending, transparent pricing, and reliable customer support. Let's dive in!

TL;DR

Here's a quick overview of some top Mailchimp alternatives for gambling, iGaming, and casino operators:

Email software

Note-worthy features

Limitations

SendX

Unlimited emails, acceptance of industry, efficient automation, dedicated customer support

Limited eCommerce integration services

Aweber

Huge library of templates, excellent deliverability, straightforward pricing, strong customer support

Limited marketing automation capabilities compared to some competitors

Brevo

Drag-and-drop editor, multi-language support, advanced automation, and optimization features

May have a higher learning curve for some users

Klaviyo

Robust automation and personalization, deep eCommerce integration, generous free plan

Slightly more complex interface compared to Mailchimp

SendGrid

Industry-leading deliverability, scalable for high-volume sending, transparent pricing, 24/7 customer support

May have a steeper learning curve than some alternatives

SendX

SendX-Internal-24-July-2024

SendX is the email marketing platform of choice for responsible iGaming and casino marketers, offering unparalleled deliverability, high-volume sending capabilities, and expert support to ensure your messages reach the inbox and drive results.

Read a feature-by-feature comparison between SendX and Mailchimp.

Empowering Responsible iGaming and Casino Marketers

Empowering-Responsible-iGaming-and-Casino-Marketers-Internal-24-July-2024

Deliverability and Compliance at Scale

At SendX, we understand the unique challenges faced by iGaming and casino marketers. That's why we've built an email marketing platform designed to deliver your messages reliably while ensuring full compliance with industry regulations.

Unparalleled Deliverability

Our advanced infrastructure and expert deliverability team work tirelessly to keep your emails out of the spam folder. With SendX, you can send high-volume campaigns with confidence, knowing your messages will reach your audience's inboxes.

Automation for Efficiency

Streamline your marketing efforts with SendX's powerful automation features. Build sophisticated drip campaigns, segment your lists, and trigger personalized messages - all from one intuitive platform.

Unwavering Support

Our dedicated customer success team is available via chat, email, and call to provide expert guidance and troubleshoot any deliverability or compliance issues you may encounter. We're here to ensure your email marketing success, no matter your industry. Mailchimp’s support can be a hit or miss a lot of times. If you’re on the Free Plan, email is the only way to solve your queries.

Trusted by 3,000+ Businesses

SendX has earned the trust of over 3,000 companies across a wide range of industries, including many leading iGaming and casino operators. See what our customers have to say:

"I've been using SendX for about 11 months now. Can't speak highly enough about it. I was looking for an alternative to MailChimp - it's easier to use, and with more features. I think most impressively, the support has been excellent."

~ Steven K, Marketing @ Communicate Jesus

"I can create sophisticated email marketing campaigns. The team is also superb - helping me with my requests very quickly. I have to say that SendX is the best email marketing software I have used till date."

~ Jon Buchan, Marketing Influencer, Founder @ CharmOffensive

Sign up for a 14-day free trial and experience the SendX difference. No credit card required.

Aweber

AWeber is an email marketing software that started as an autoresponder and has evolved to offer a wide range of features. It is known for its ease of use and competitive pricing.

How Is AWeber Different From Mailchimp?

Huge Library of Stock Images and Templates

AWeber boasts a library of 600 stock images and 700 templates, significantly more than Mailchimp's offerings. While some of the templates may be outdated, the variety is impressive.

One of the Best Deliverability Rates in the Industry

AWeber is renowned for its excellent email deliverability, largely due to its experience and expertise. While Mailchimp also has good deliverability, it employs automated filters to protect its email reputation, which can sometimes be a nuisance even for legitimate emails.

One Price for All Features

Unlike Mailchimp, which starts with a Free Plan and locks many features for premium users, AWeber offers all features unlocked from the start at a single price. This makes it easier to budget and plan your email marketing campaigns.

Customer Support

One of AWeber's standout features is its customer support. Unlike many other companies in the space, AWeber provides its phone number upfront, allowing users to directly contact support without having to navigate through knowledge bases or contact forms. This is particularly helpful for those new to email marketing with limited technical skills.

Switch to AWeber If:

  • You don’t need advanced marketing automation capabilities.
  • You rely heavily on customer support.
  • You rely on email templates.
  • You value a straightforward pricing model.

Brevo

Brevo is an email marketing platform that offers a range of features for transactional emails and automated email campaigns. Here are some of its key features:

Drag-and-Drop Editor

Brevo's drag-and-drop editor is fast and easy to use for creating and editing email campaigns. You can easily revert to previous versions of your emails, which can be very helpful.

Multi-Language Support

Brevo offers email marketing services in multiple languages, including English, French, Spanish, Italian, Portuguese, and German. This makes it a great choice for businesses operating in different countries or targeting international audiences.

Email Send Time Optimization

With Brevo's Email Send Time Optimization feature, you can schedule campaigns to be sent at the most suitable time for each individual recipient based on their past activity. This can help boost open rates and engagement.

Automation Features

The platform offers advanced automation triggers based on email engagement and web activity. You can automate sending emails and SMS messages, updating information in your database, and more. Brevo also has a strong transactional email feature, which is particularly useful for eCommerce businesses.

Overall, Brevo is a great alternative to Mailchimp. It offers a range of features to help businesses create, send, and optimize their email campaigns. Its multi-language support and advanced automation capabilities make it a good choice for businesses with international audiences or complex email marketing needs.

Klaviyo

Klaviyo offers several key advantages over Mailchimp that make it a compelling alternative for email marketers, especially those in the eCommerce space:

Robust Automation and Personalization Capabilities

Klaviyo provides more comprehensive automation features and pre-built workflows ("flows") compared to Mailchimp. This allows for highly personalized and targeted email campaigns based on customer behavior and preferences.

Klaviyo's automation tools are more advanced, giving you granular control over triggers, conditions, and actions.

Powerful eCommerce Integration

Klaviyo is designed specifically for eCommerce businesses, with deep integrations to platforms like Shopify, WooCommerce, and BigCommerce. This allows you to leverage customer data and purchase history to power hyper-personalized email campaigns.

Klaviyo's eCommerce features include abandoned cart recovery, product recommendations, and more.

More Generous Free Plan

Klaviyo's free plan is more robust than Mailchimp's, allowing you to use features like marketing automation flows and scheduled campaigns. Mailchimp restricts many advanced features to its paid plans, while Klaviyo provides more functionality even on the free tier.

Customization and Reporting

Klaviyo offers more granular customization options for email design and segmentation. Its reporting and analytics are also more comprehensive, providing deeper insights into campaign performance and customer behavior.

SendGrid

SendGrid is a powerful email marketing platform known for its industry-leading deliverability, scalability, and transparent pricing. It's an excellent choice for businesses looking for a Mailchimp alternative and requires reliable inbox placement.

Deliverability and Reliability

SendGrid is known for its industry-leading deliverability rates, thanks to its advanced infrastructure and expert deliverability team. Mailchimp, on the other hand, has been known to shut down accounts with high bounce rates or spam complaints without much warning. With SendGrid, you can work directly with deliverability experts to troubleshoot any issues and optimize your email performance.

Scalability and High-Volume Sending

SendGrid is better equipped to handle high-volume email campaigns, making it a great choice for businesses with large subscriber lists. Mailchimp starts limiting your email sending as your list grows past 50,000 contacts, while SendGrid allows you to send unlimited emails.

Pricing and Value

SendGrid offers a more straightforward and transparent pricing model, with all features unlocked from the start. Mailchimp has a free plan, but many advanced features are locked behind its paid tiers. For the value and functionality you get, SendGrid is generally more cost-effective, especially as your email list grows.

Ease of Use and Customer Support

While both platforms have user-friendly interfaces, SendGrid is often praised for its intuitive design and ease of use. SendGrid also offers 24/7 email support, regardless of your plan, while Mailchimp's support can be inconsistent, especially for free plan users.

Which Email Marketing Software Should You Choose Instead of Mailchimp?

If you've been unfairly targeted by Mailchimp's strict policies and had your account suspended, SendX is the perfect alternative.

Unlike Mailchimp, we're not here to police what you send to your list or pass judgment on your industry. We welcome responsible email marketers from all verticals, including those that are often banned or restricted, such as cryptocurrency, blockchain, gambling, cannabis, supplements, and affiliate marketing.

Our mission is to empower legitimate businesses and help them build engaged subscriber bases through ethical email marketing practices. We understand that many industries face unique challenges when it comes to email deliverability and sender reputation. That's why we've built SendX.

Unlike Mailchimp, which has been known to suspend accounts without warning, SendX works closely with our customers to ensure their emails consistently reach the inbox. We offer unparalleled deliverability, thanks to our advanced infrastructure, expert deliverability team, and commitment to white-hat tactics. We'll never hold your industry against you or shut down your account for no reason.

If you're an experienced responsible email marketer focused on building trust and loyalty with your audience, SendX is the perfect partner. We provide all the tools and support you need to create sophisticated, high-converting campaigns, from a powerful drag-and-drop editor to advanced automation features and detailed analytics. And with our straightforward pricing and free trial, it's easy to get started without breaking the bank. Claim your free trial here before you commit.

So if you're tired of being treated like a second-class citizen by email marketing platforms that don't understand your business, it's time to make the switch to SendX.

Make Your Email Marketing Profitable

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Trevor Hatfield

Managing Partner at SendWorks

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