If you are marketing via email, the most common reason for the failure of such campaigns is owing to the use of the wrong words in the email (subject line and email body). Writing marketing emails can be quite tricky. Most emails nowadays come with set filters with people increasingly resorting to blocking spam manually.

Spam filters scan the subject of the email and the content for a list of words in order to decide whether the mail is spam or not. Spam filters can be triggered for a number of reasons.

Here, we list a few spam words list that are routinely scanned out.

Common Spam Words / Spam Words List:

Financial

 

$$$

Affordable

Bargain

Beneficiary

Best price

Big bucks 

Cash

Cash bonus 

Cashcashcash

Cents on the dollar 

Cheap

Check

Claims

Collect

Compare rates

Cost

Credit

Credit bureaus 

Discount

Earn

Easy terms 

F r e e

Fast cash

For just $XXX

Hidden assets 

hidden charges

Income

Incredible deal

Insurance 

Investment

Loans

Lowest price 

Million dollars

Money

Money back

Mortgage

Mortgage rates 

No cost

No fees 

One hundred percent free 

Only $ 

Pennies a day 

Price

Profits 

Pure profit

Quote

Refinance

Save $

Save big money

Save up to

Serious cash

Subject to credit

They keep your money -- no refund! 

Unsecured credit

Unsecured debt

US dollars

Why pay more? 

Refinance home 

Social security number 

Your income

 

General

 

Acceptance

Accordingly

Avoid

Chance

Dormant

Freedom

Here

Hidden

Home

Leave

Lifetime

Lose

Maintained

Medium

Miracle

Never

Passwords

Problem

Remove

Reverses

Sample

Satisfaction

Solution

Stop

Success

Teen

Wife

 

Marketing

 

Ad

Auto email removal 

Bulk email

Click

Click below

Click here

Click to remove 

Direct email 

Direct marketing 

Email harvest 

Email marketing 

Form

Increase sales 

Increase traffic 

Increase your sales

Internet market

Internet marketing

Marketing

Marketing solutions 

Mass email 

Member

Month trial offer

More Internet Traffic

Multi level marketing

Notspam

One time mailing 

Online marketing

Open

Opt in

Performance

Removal instructions

Sale

Sales

Search engine listings

Search engines

Subscribe

The following form

This isn't junk 

This isn't spam 

Undisclosed recipient

Unsubscribe

Visit our website

We hate spam 

Web traffic

Will not believe your eyes 

 

Email filters, therefore, usually have a comprehensive list of words commonly used in spam emails. Using these spammy words can increase the chances of your mail being listed as spam. If spamming is still your marketing mantra, next time you are writing a subject line, find an alternative vocabulary to push your emails.