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Email Metrics

Track what matters in email marketing. Deep dives into open rates, click-through rates, conversion metrics, A/B testing, and analytics.

Email Metrics

What is Email Open Rate? - SendX

The email open rate is a metric that marketers use to determine how many individuals "see" or "open" business emails they send out. The most popular way to quantify it is as a percent, computed by dividing the number of emails opened by the overall number of emails sent (without including those...

Saitej Makhijani
April 1st, 2019 5 min read