Sharkroll
iGamingHow Sharkroll Casino rebuilt reputation and achieved inbox confidence in 4 weeks with SendX Plus
Discover how Sharkroll overcame cold contact challenges, eliminated deliverability roadblocks, and achieved restored email performance with SendX Plus's specialized list management and reputation recovery solutions.
Challenge
Sharkroll struggled with cold, inactive contacts that hurt deliverability through poor engagement, no warm-up strategy that risked further domain reputation damage with each campaign, and an internal team lacking clear direction on how to prioritize fixes and rebuild effectively.Retry
Results
SendX Plus delivered comprehensive solutions: they cleaned Sharkroll's list by removing cold and inactive contacts to focus on engaged users, implemented a step-by-step warm-up program with constant reputation monitoring to rebuild trust, and provided ongoing deliverability consulting with real-time Slack support for technical setup, sending practices, and domain configurations.Retry
About Sharkroll
The Challenge
Gambling emails were blocked, wasting engineering hours and hurting conversions.
Sharkroll struggled with cold, inactive contacts that hurt deliverability through poor engagement, no warm-up strategy that risked further domain reputation damage with each campaign, and an internal team lacking clear direction on how to prioritize fixes and rebuild effectively.Retry
Cold, inactive contacts and reputation slipping
A big part of Sharkroll’s list wasn’t engaging. That hurt deliverability, because ISPs saw low opens and high dormancy.
No warm-up strategy or clear deliverability path
Without a warm-up process, every new campaign risked damage to domain reputation. And domain reputation was weakening.
Internal team frustration and technical uncertainty
The team needed clarity: what to fix first, how, and how to ensure results. They lacked a structure, expert guidance, and confidence in how to rebuild.
The Solution
Pre-warmed IPs, automated deliverability checks, and granular tracking recovered inbox placement.
List cleaning and health restoration
Removals of cold and inactive contacts meant only engaged users were being emailed.
Domain reputation monitoring and warm-up program
Step-by-step warm-up plus constant reputation tracking brought trust back.
Step-by-step warm-up plus constant reputation tracking brought trust back.
Advice on technical setup, sending practices, and domain/DNS configurations. Slack became the feedback channel for fast tweaks.
The Results
Switching to SendX Plus transformed Sharkroll's email operations and directly impacted their campaign performance. Sharkroll experienced immediate deliverability gains within the first month of implementing SendX Plus's list cleaning, warm-up strategy, and reputation monitoring solutions.Retry
Before SendX: Many campaigns flagged / lost
Before SendX: Weak / at risk
Before SendX: Many cold/inactive users
Before SendX: Hesitant, low visibility
Why SendX made a difference
"The platform is intuitive and powerful, but what truly stood out was the team behind it. They guided us through every step, responded quickly via Slack, and treated our success like their own. The personalized attention made a real difference. -Viktor Szabó, marketing lead @ Sharkroll"
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