definition What is a Soft Bounce in Email Marketing? An email bounce is when the email you send fails to get delivered to the recipient’s mailbox. A soft bounce is when the email you send fails to get delivered for temporary reasons.
definition What is a DMARC Record? Definition of DMARC Record: DMARC stands for "Domain-based Message Authentication, Reporting & Conformance" (DMARC).
definition What is Email Open Rate? What is email open rate: Email open rate is the percentage of the total number of recipients who are opening the email that you sent them.
definition What is Confirmation Email? What is a confirmation email: A confirmation email is a type of transactional email which is sent to a customer after a preset condition has been activated or triggered.
definition List of Spam Checkers to Improve your Customer Reach Here's a list of some of the best spam checkers. Analyse your emails on various online free spam checker tools like isnotspam etc. Check subject line, body, newsletter copy before hitting send.
definition 7+ IP Reputation Checkers that Work Here's a list of the best IP reputation checkers. You can use these tools to do bulk IP reputation check or do an IP reputation check one at a time. Works best in 2020.
definition What are MX (Mail eXchanger) Records? MX Records, or Mail Exchange records are DNS records that are necessary for delivery of emails to any address. Learn about MX record preference, MX record priority, and more.
definition What is SMTP (Simple Mail Transfer Protocol)? What is SMTP? SMTP (Simple Mail Transfer Protocol) is a part of the application layer on the TCP/IP Protocol, responsible for moving your email across various networks to help it reach your inbox.
definition What is a DKIM (DomainKeys Identified Mail) Record? DKIM (Domain Keys Identified Mail) is a method used to authenticate emails, in order to detect if the sender is fake or if the received email is from a forged address. Find an example here.
definition What is Email SPAM? Definition of Email SPAM: Email spam, also called junk email, refers to unsolicited bulk messages which are sent over email. A common problem faced by most people with an email ID, it gained popularity in the nineties.
definition What is a Hard Bounce in Email Marketing? What is a hard bounce in email marketing? A hard bounce is an email message which bounces back OR returns to the sender because the recipient's email address is invalid. Find the tips to deal with hard bounces here.
definition What is an SPF (Sender Policy Framework) Record? An SPF (Sender Policy Framework) record is a TXT record with your DNS provider which lists the mail servers or IP addresses that are permitted to send emails on behalf of your domain.